Privacy Policy for New Betting Sites UK

Last updated: June 2025

This policy explains how New Betting Sites UK collects, uses, and protects your personal data. It applies to everyone who visits this website. Please read it carefully before using the site.

Who We Are

New Betting Sites UK is an independent betting review and comparison website. We are based in the United Kingdom and operate under the UK GDPR framework, overseen by the Information Commissioner’s Office (ICO). You can contact us about data matters at [email protected].

What Data We Collect

We collect a small amount of data when you use this website. The table below outlines each data type, how it is collected, and why.

Data Type How It Is Collected Why We Collect It
Cookies Automatically placed on your device when you visit To remember your preferences and measure site performance
Analytics data Via Google Analytics tracking code To understand how visitors use the site and improve content
Contact form submissions When you fill in and submit our contact form To respond to your query or feedback
IP address Automatically logged by our web server For security monitoring and fraud prevention

How We Use Your Data

We use your data only for the purposes listed above. We do not sell your personal data to any third party. We will never use your contact details to send unsolicited marketing emails.

Cookies and How to Control Them

Cookies are small text files stored on your device. We use three types: strictly necessary cookies, analytics cookies, and preference cookies. You can accept or decline non-essential cookies using our cookie consent banner when you first visit the site.

You can also manage cookies at any time through your browser settings. Disabling analytics cookies will not affect your ability to read content on this site. Strictly necessary cookies cannot be turned off, as the site requires them to function.

Google Analytics

Google Analytics collects anonymised data about how you navigate the site. This includes pages visited, time spent on each page, and your approximate location by country. Google may process this data on servers outside the UK, but under standard contractual clauses approved by the ICO.

You can opt out of Google Analytics tracking across all websites by installing the Google Analytics Opt-out Browser Add-on.

Affiliate Links and Your Data

This site contains affiliate links to licensed UK betting operators. When you click an affiliate link, you are redirected to a third-party betting site. That third-party site may place its own cookies on your device and collect data according to its own privacy policy.

We receive a commission if you register or deposit with a bookmaker after clicking our link. This commission does not affect the price you pay or the bonus you receive. We do not receive your personal details from the bookmaker as part of this arrangement.

Third-Party Sharing

We share limited data with the following third parties only.

  • Google Analytics: Anonymised usage data to help us improve the site.
  • Affiliate networks: Click-tracking data only, such as which link you clicked and when. No personal details are shared.
  • Hosting providers: Your IP address may be visible to our hosting provider for security purposes.

We do not share your name, email address, or contact form submissions with any third party. We will disclose data to law enforcement only if required by law.

Your Rights Under UK GDPR

Under UK GDPR, you have clear rights over your personal data. These rights are listed below.

  • Right of access: You can request a copy of the data we hold about you.
  • Right to erasure: You can ask us to delete your personal data at any time.
  • Right to rectification: You can ask us to correct inaccurate data.
  • Right to restrict processing: You can ask us to limit how we use your data.
  • Right to object: You can object to us processing your data for analytics purposes.
  • Right to data portability: You can request your data in a structured, machine-readable format.

To exercise any of these rights, email us at [email protected]. We will respond within 30 days. There is no charge for making a request.

How Long We Keep Your Data

Contact form submissions are kept for up to 12 months, then securely deleted. Analytics data is retained for 26 months by default within Google Analytics. We review our data retention practices annually.

Data Security

We take reasonable technical steps to protect your data from unauthorised access. Our site uses HTTPS encryption on all pages. We do not store payment information, as we do not sell products directly.

Children’s Privacy

This website is intended for adults aged 18 and over. We do not knowingly collect data from anyone under 18. If you believe a child has submitted data to us, please contact us immediately at [email protected].

Changes to This Policy

We may update this policy from time to time. The date at the top of this page will always show the most recent version. Continued use of the site after an update means you accept the revised policy.

How to Complain

If you are unhappy with how we handle your data, you can contact the ICO directly. The ICO is the UK’s independent data protection regulator. You can reach them at ico.org.uk or by calling 0303 123 1113.